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IGN12 h ago

Destiny Players Review Bomb Marathon, Met by Bungie Fan Counter-Campaign

Disgruntled Destiny players have unleashed a wave of negative reviews on the Steam page for Bungie's upcoming game, Marathon, expressing their dissatisfaction. In response, loyal Bungie fans have launched a counter-campaign, posting positive reviews to offset the 'review bombing' efforts.

Destiny Players Review Bomb Marathon, Met by Bungie Fan Counter-Campaign

The digital battlegrounds of Steam have become the latest arena for a contentious clash between different factions of Bungie's fanbase. Players from the long-running live-service title "Destiny" have reportedly initiated a concentrated 'review bombing' effort on the Steam page for "Marathon," Bungie's highly anticipated extraction shooter. These negative reviews are believed to stem from widespread frustrations within the Destiny community, likely concerning recent game updates, monetization strategies, or perceived shortfalls in communication from the developer.

This coordinated assault on "Marathon's" reputation aims to impact its pre-release perception and potentially signal discontent directly to Bungie. Review bombing, a tactic often employed by disaffected player bases, seeks to artificially lower a game's aggregate score and visibility, serving as a form of protest against a developer's decisions or the state of another game. It uses the platform's user review system not just as a critique of the game itself, but as a lever for broader grievances.

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However, this campaign has not gone unchallenged. A separate contingent of loyal Bungie fans, perhaps those who appreciate the studio's broader body of work or who don't share the same level of frustration as the Destiny players, has reportedly mobilized. This counter-campaign involves posting positive reviews for "Marathon" in an effort to neutralize the negative impact of the review bombing. Their objective is to maintain a more balanced or favorable public perception of the upcoming title, effectively trying to drown out the voices of protest with affirmations of support.

This situation highlights the complex and often passionate relationship between game developers and their communities. It underscores how player sentiment in one title can spill over and affect perceptions of future projects from the same studio, and how different segments of a fanbase can react to such expressions of discontent.

Summary based on third-party reporting.

Original source: IGN

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